En tu nuevo auto no habrá espacio para los cds
Millones tienen fobia a Facebook
El boom de la web 2.0 ayudó a poner a Obama al mando de la Casa Blanca con una estrategia que iba de lo tangible a lo virtual con páginas web, Facebook, Twitter y demás.
La comunicación a través de Twitter parece casi un reemplazo de las comunicaciones de prensa, y permite a @PresSec (Robert Gibbs – el secretario de prensa) estar en contacto con toda la ciudadanía.
Ya tienen más de 33mil seguidores, y sus Twitts no se limitan a política exterior, ni a razones de seguridad nacional. Aprovechan la versatilidad del medio y, lejos de la formalidad que supone el cargo, han publicado comentarios sobre el ambiente en la Casa Blanca durante la final de Hockey de las olimpíadas de Vancouver.
Todo el equipo participa, Susan Rice -la embajadora en la ONU- habla de diplomacia, el subsecretario de Estado Arturo Valenzuela comenta sobre el Hemisferio Occidental y Gary Locke, el secretario de Comercio, se explaya sobre comercio.
¿Crees que el uso de las redes sociales permite un mayor acercamiento a la comunidad?
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